Finding The Early Adopters Of Your Product

There is no point in finding the average customer, it's more important to find early adopters.

People who are forgiving to mistakes and want for the product to succeed.

The rate of return of these early adopters is significant, and will indicate if your product is aligned with reality.

LOK: 4. Management
RL: The lean startup
IDEAS: Customer Startups Mistake Iteration Reality Stressors
#Strategic_Thinking